The Beacon Marketing Playbook 


Looking to launch a beacon marketing campaign or take your existing pilot to the next level?

Want to take advantage of the fact that 73% of shoppers say that beacon-triggered offers increased their likelihood to purchase during their store visit?

Learn from beacon marketing innovators and leading retailers including Lord & Taylor, named Mobile Marketer's Best Mobile Program of the Year for their beacon marketing campaign.

What You'll Learn From The Beacon Marketing Playbook

  • The importance of setting clear business goals
  • How to optimize beacon placements
  • 3 rules for a customer-friendly beacon marketing program
  • Tips for creating "glanceable media"

Ready to get 8 tips for launching a beacon marketing campaign? Fill out the form to download the playbook today.